Free SEO ToolsSEO Audit Tool

SEO Audit Tool

Identify technical issues instantly. Get your SEO score and fix what matters.

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Most pages that underperform in search are not penalised — they are simply missing something a crawler needs. This audit fetches your page the way a search engine does and reports what it found, what it could not find, and which of those gaps actually cost you rankings.

What the audit checks

The audit covers the on-page signals that can be read from a single page fetch: the title tag and its length, the meta description, heading structure and whether there is exactly one H1, HTTPS, the mobile viewport declaration, image alt attributes, OpenGraph tags for social previews, canonical tags, load time, and internal versus external link balance.

Each finding is sorted into Issues, Warnings, and Passed. Issues are things a crawler cannot work around — a missing title, a missing H1, no canonical. Warnings are things that work but leave value on the table, like a meta description too long to survive truncation.

How to read your score

The score is weighted, not a simple percentage: a missing title costs far more than a meta description that runs eight characters long. Above 80 means the technical basics are sound and your ranking problems lie in content or links. Between 60 and 79 means there is real but recoverable friction. Below 60 usually means something structural — no HTTPS, no viewport tag, or duplicate H1s across the template rather than the page.

Treat the score as a triage tool, not a target. A page can score 95 and still rank nowhere if nothing links to it and nobody searches for its topic.

What to fix first

Work top-down through Issues before touching Warnings. Fix title and H1 problems first — they are the strongest on-page relevance signals and the cheapest to correct. Then canonical tags, because a wrong canonical can remove a page from the index entirely. Then image alt text and OpenGraph, which affect accessibility and click-through rather than ranking directly.

If the same issue appears on every page you test, it is a template problem, not a page problem. Fix it once in the layout.

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Frequently Asked Questions

This free audit analyzes key technical SEO factors including page title, meta description, heading structure (H1, H2), HTTPS security, mobile viewport configuration, image alt attributes, page load time, OpenGraph tags for social sharing, and link structure. It provides an overall SEO score and categorizes findings into Issues, Warnings, and Passed checks.

The score is based on a weighted system where critical issues (like missing title or H1) have more impact than warnings (like suboptimal meta description length). A score of 80+ is excellent, 60-79 is good with room for improvement, and below 60 indicates significant issues that need addressing.

Common reasons include: missing or poorly optimized meta tags, multiple H1 tags, images without alt text, not using HTTPS, missing mobile viewport tag, slow load times, or missing canonical tags. Review the Issues and Warnings sections for specific problems to fix.

This is a technical on-page SEO audit focusing on elements we can analyze by fetching your page. For a comprehensive audit including Core Web Vitals, backlink analysis, keyword rankings, site architecture, and continuous monitoring, upgrade to Keupera Pro.

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